When it comes to cult beauty favourites, Urban Decay is one beauty brand that consistently gets it right. From their Naked eyeshadow palettes to their long lasting setting spray, there’s a reason items fly off the shelves. Enter the Hi Fi Shine Ultra Cushion lip gloss–laced with vitamin E and peppermint oil to keep your lips smooth and hydrated. Still not sold? Here are three great reasons to give this gloss a chance.

COLOUR HAPPY
When it comes to lip shades, options are aplenty. Available in 20 colours and 4 types of finishes (ranging from sparkly to sheer) you won’t have a hard time finding the perfect hue for you.  

PLUMP EFFECT
If you’re a fan of lip plumpers, you’ll love the instant boost (and minty sensation) this gloss will give your lips.

LONG LASTING
Forget about constant reapplication. Part of the deal is that the Hi Fine Shine is longwearing–perfect for nights out!