Celebrate Black History Month
In recognition of Black History Month, we’re sharing initiatives and conversations that are amplifying voices, spotlighting the important contributions of Black creators, innovators (and more), and educating on the influence and depth of Black history.
We invite you to explore and engage in these initiatives from our retailers to celebrate Black excellence and leadership.
APPLE
Apple launches new editorial collections, Apple Maps Guides, the Apple Watch Black Unity Collection, Today at Apple sessions, and more. Curated features will spotlight Black-owned businesses, restaurants, developers, artists, and entertainers – as well as Black-created apps and social justice apps.
INDIGO
Indigo encourages the community to celebrate past, present, and future stories by Black authors with a dedicated selection of books on their website. Books written by Black authors is also a key part in the #IndigoReadingChallenge for this year.
HOLT RENFREW
Holt Renfrew explores how The Fashion and Race Database, created by Kimberly Jenkins (Ryerson University Assistant Professor of Fashion Studies), further expands the narrative of fashion history and challenges mis-representation and racial inequity within the fashion system.
FOOT LOCKER
Foot Locker shares the integral role Black people play within sneaker and streetwear culture by showcasing and celebrating Black breakthrough talent and innovators within their company.
EARLS
Earls is sharing and amplifying the voices of exceptional Black partners from across their organization through story submissions. These submissions opened in February but will be available all throughout the year to continue highlighting important contributions.
CINEPLEX
Cineplex curated a collection of important films to elevate Black history, artists and filmmakers and spark discussion. Watch Hidden Figures, Selma, John Lewis Good Trouble & more. In addition, $1 from every transaction in February will be donated to The Black Academy to foster opportunities for young and emerging Black talent in Canada’s entertainment industry.
LUSH
Lush has created an online space dedicated to celebrating, honoring and creating awareness about the influence and depth of Black history, culture and beauty.
ROOTS
Roots has partnered with Révolutionnaire, a new brand founded by sisters Nia and Justice Faith, created to provide dancers of all skin tones with access to apparel that acknowledges and celebrates their complexions in a world long dominated by fair shades as the standard.
The partnership resulted in the ‘DREAMS FUEL REVOLUTIONS’ t-shirt, to celebrate diversity and empower dreamers to be revolutionary. For each purchase, Roots will donate a portion of the proceeds to The Black Academy.
SEPHORA
Sephora has curated a Black-owned Beauty Guide, which highlights beauty brands such as FENTY BEAUTY by Rihanna and more.